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Wednesday, June 30, 2010

Google Have to Do to Make You Stop Using Facebook?

What Would Google Have to Do to Make You Stop Using Facebook?

Last week, it was talk about how Facebook's "going to war" with Google. This was based on Facebook using "likes" as relevance indicators in it's search results. As some pointed out, Facebook has a long way to go when it comes to competing with Google in search. Bing stands to gain more than anyone, as far as Facebook improving its search is concerned. This week, it's all about Google "going to war" with Facebook as a social network. Just as there is little evidence to suggest that Facebook poses a serious threat to Google the search engine, there is little to support the notion that Google is a threat to Facebook the social network.

Do you consider Google a threat to Facebook? Tell us why or why not.
The discussion rippling throughout the Blogosphere was kicked off when Digg Founder Kevin Rose tweeted (the tweet has now been removed):An interesting enough post, sure, but also one that caters to much more speculation than any real facts. A popular version of the speculation is that Google will do more with its profiles. This would make sense, given that this is the central hub for one's Google account, and could be somewhat thought of as Google's version of the Facebook Wall.
Obviously Google has other social services like Buzz, Friend Connect, Orkut, Gmail, GTalk, Wave, Reader, Docs, YouTube, SideWiki, etc. As I have said numerous times in the past, Google is essentially already a social network, and these services are connected throughout a Google ID, the one that is tied to your Google Profile. It is really just a matter of how these are connected. Another way to look at it is that Google is the social network, and each product is one of the features.

Is Google going to kill Facebook with a new announcement? Probably not. While it will certainly be interesting to see what is announced (if anything), and it might be a very good product or feature, people are highly unlikely to stop using Facebook because of whatever it is. Chances are, you already use both Google and Facebook, and I seriously doubt that will stop anytime soon (at least for any reason related to this).

Eric Eldon at InsideFacebook points to comments from former Facebook executive Adam D'Angelo, who says Google's project is "not a rumor" and that there is "a large number of people working on it." Based on his comments, Google is modeling the project off of Facebook.  

Even if he says it's not a rumor, we still have to treat it as such until we hear word from Google, and we all know that Google doesn't comment on rumors. In another interesting sidestory, Matthew Papakipos, an engineer who "started and managed the Chrome OS project" is now with Facebook. One can only imagine what this means.

What would Google have to do to make you stop using Facebook? Share your thoughts here. Post comments

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Ref Article :http://www.webpronews.com/topnews/2010/06/25/likes-mean-relevance-in-facebook-search

Saturday, June 26, 2010

Listen to the Search Engines...


Listen to the Search Engines

Figuring out what works and what doesn't for a search engine can take time, and lots of trial and error.Sure, you can read what the experts and self-proclaimed experts say and take their word as gospel, but that's a dangerous game. I've seen several posts from some "leading lights" in the search community over the last few months that have had me sit up and say "huh?"In the past I've also dealt with in-house experts who had experienced one data point over a year ago, and from that they extrapolated a full theory on what search engines like and don't like.

Presumably, these people don't do it maliciously, but such misinformation can prevent you from reaching your goals.
So where should you get your information from? How about directly from the search engines?
That doesn't just mean subscribing to the search engine blogs, reading the webmaster guidelines, or even poring over what was and wasn't said by search engine reps at the latest SES. Instead, the tools they provide give you more and more information about what the search engines like and don't like.
Google Webmaster Tools 

Most Search Engine Watch readers should be intimately familiar with Google Webmaster Tools, but have you noticed one of the latest additions?
Last week Google added News XML Sitemap error feedback into the tool. So if you want to know why a particular article isn't showing up in Google News, all you have to do is pop over to Webmaster Tools to find out that the article was deemed to be fragmented, or too short. Then all you have to do is adjust your production process to make sure that all of your articles will appear in Google News.

IIS Search Engine Optimization Toolkit It's not just Google though. Bing also has a valuable tool, their IIS SEO Toolkit, which provides a nice amount of information about what they like and don't like.
A couple of quick disclaimers before you rush off to install it. This tool requires Vista or Windows 7 on your machine, the installation process isn't particularly easy, and if your site has major architectural issues this tool may fail to run correctly.
Once you do have this tool, from a command line type "inetmgr" (which I couldn't find in the documentation, but found on a helpful forum), click on the Search Engine Optimization Site Analysis button, click on "New Analysis," enter your starting URL, and enter the max number of pages to spider (you can go up to 999,999, but typically running it for 10,000 pages will give you a good feel for a site). Once it's finished running, you can then view the reports. 

The reports show all of the errors encountered when crawling the site. More likely than not, you'll see a lot more than 10,000 errors for your pages.
What's interesting when you click through to look at each of the individual reports is that they detail some information about why they make a recommendation or regard something as an error. For example, if your site has an old page that redirects to another page that redirects to another page, they let you know explicitly that link equity won't make it from the oldest page to the newest. 

Tuesday, June 22, 2010

Basic SEO Article


SEO articles are now mostly written for making money, hence most of them are not found to be useful and interesting for people. Here the some basic SEO article writing tips are mentioned for a content that is mutually beneficial for you and the visitor.
The Basic SEO Article’s tips are listed below

• Firstly, pay attention to the structure of your page properly by using heading tags, subheading tags, and page titles with proper keywords density.
• Secondly, be unique for the page title of each page, each page must have its primary keywords in the start of the page title.
•  Thirdly, use keywords throughout the entire page content.
•  Keep in mind that SEO articles are written for the user, so it should be beneficial and useful for them. The font size of the text is supposed to read well by the human eye.
•  Utilize text links on your website as much as possible. If it is not possible to use text link in primary navigation then try to add them at the bottom of your page.
• Also assemble a site map to assure the structure of the site for spiders or crawlers.
• Make sure to build a well-arranged navigation of your site in to definite categories and sub-categories.
• Always try your best to use keywords in most of the anchor text to help both internal as well as external links (links from the other site).
• Be devoted to your topic and show enthusiasm that it links to you.
• If it will helpful to improve your site value,  try to link your content with relevant resources
•Directory submission to your site is also important.
• Always make an effort to get more and more links.
• Regularly, add most relevant and informative content for attraction of the people and to make them your fan forever.

marketingseo

Wednesday, June 9, 2010

Online Video is a key contributor......

Online Video is a key contributor in upcoming future


Recently, launch of GoogleTV turns the attention of all towards its modernized feature. Now andafterwards, it will grow faster according to predictions. It will impact inboth areas of business “the television and the web”. Cisco has issued its
forecast on Visual Networking Index of 2014 and declared the greatest role ofvideo on internet landscape. To get more predictions of modern trend keep onreading…

Today, Video alone accounts to drive above one third of the total consumer traffic on internet. It isexpected to increase up to 40% till the end of this year, remember this expectation is excluding the effects of P2P video file. If we look on all online
videos we found that all video types (Internet, TV, video on demand, and P2P) will generate almost 91% of total international traffic by 2014. Cisco also forecast that, only internet videos will share the 57% of all consumers’ internet
traffic in the year 2014. It is believable because we see the leap and bound progress of web TV.  Other format that is
advanced web video (3D and HD) will attract 46% of the total consumer Internet video traffic.


The pleasing forecasts regarding internet TV

By superfluous rapid  progress of internet TV, it can be predicted that by the year 2014, over 8% of consumer traffic on internet will drive through it; ambient videos are also an additional 5% of internet traffic too. The journey of screen
display from TV to internet is estimated to be 107% annual growth rate in 2014.The internet-enabled TV will surely grow because of its uncountable advanced options and took an average of 285% in the year 2014. Estimation determines
that VoD or video-on-demand traffic will increase its effects two-folds in every two and a half year through the year 2014. This estimation will look to be true because of utmost admiration of Web TV globally.


Video communication turns the consumer traffic approach

 

Internet users and marketers are well-known about the contribution of traffic through videos. This has over the boundaries of instant massaging. The progress of video calling is accelerating and its progress will be increasing in future and expecting to boost seven folds in 2014. Furthermore, business videoconferencing is suspected
to increase up to ten-folds in the same forecasted years. Undoubtedly, it will too progressive that Over 50% of all traffic of business video conferencing will be online in the year 2014 and its will grow three-folds fast in comparison of
business IP traffic. Another equally admired technique is Web-based video conferencing, it will suspected to grow 180-folds in the forecast period, in which HD video conferencing is accounting for almost 57% in 2014, extremely up from 31 percent that is found in 2009. 
In the end, these are predicted by looking on extreme progress of international online video community, that it will surpass the count of 1 billion users till the end of this year. Some countries like
China
and India will have exceeded in count because of their increased population i.e. 1.3 billion in
China
and 1.1 billion in India. It will make this user group nearly equivalent of the third largest country of world. These facts are quite amazing for one who never sees them in this context. But people seem to observe Web growth will endorse them surely.  Correspondingly, the annual international IP traffic will be gone beyond three-quarters of a zettabyte in upcoming four years.

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